Benefit to Users:
This Enhancement will provide Users with the ability to Text Directions to an SMS Domain, in a more text friendly format. Prior to this Release, Users were able to send Directions to an SMS Domain however, the format was not text friendly. By providing this Enhancement, Users will be able to truly utilize the ability of Texting Directions to an SMS Domain.

Highlight:

Users will now be able to utilize the ability to Text Directions to an SMS Domain. The new functionality will enable the messages to ‘break apart’ prior to being sent. This will enable the mobile device to receive the directions in individual messages. Prior to this Release, the directions would send in the same format as an e-mail. This caused many mobile devices to only receive part of the directions. In addition, the end user was not always aware that they were missing part of the directions. Listed below are the SMS Domains that are supported with this new Enhancement:

Update: Automatic Assignment to Site Support & Site Monitor Users

Benefit to Users:

This Enhancement to the Platform will enable Users, without Admin access, to create new Users, and assign Security Groups, within their Site. Prior to this Release, users without Admin access were unable to do this. By adding this Enhancement, Users will be able to create new Users without needing to rely on the Admin User of the Site. In addition, the Admin User will be able to dictate which Users have this functionality.

Highlight:

Users will be able to use this feature when creating New Clients. Within the Client Editor, Users now have the option to Automatically Assign the Client to the Site Support Users and/or the Site Monitor Users. Users now will simply select this option during the setup process. This Update provides a great tool for Users while creating new clients, and allows the User to perform all setup, in one simple location.

Update: Driver Assignment to Vehicles

Benefit to Users:

This Update to the Platform will provide the End-User with the ability to assign a Driver to only one Vehicle at a time. Prior to this Release, end-users were able to assign the same Driver to multiple Vehicles. By providing this Update, end-users will now have a more visible Driver to Vehicle Solution. This will save the end-user countless hours and enable the Driver Reports to be much more accurate.

Highlight:

Users will now receive an Error Message while trying to assign a Driver to a Vehicle, while currently assigned to another Vehicle. The User will need to Remove the Driver from the previous vehicle prior to assigning the Driver to a new Vehicle. This Update provides great visibility to the End-User and will allow for much more accurate reporting in regards to the Driver and Vehicle Relationship.

Welcome again to the latest edition of the OnTrack Newsletter. This month we’re featuring two articles that will help you to either start a GPS tracking business or grow your existing business. The first article has six points everyone should consider in their business, and the second talks about a few industry opportunities in which GPS tracking is a natural fit, giving you a great marketplace to sell your services. Sound good? Let’s go!

Starting Your Own GPS Tracking Business — How to Begin

If you’re considering starting a GPS tracking business, you’re starting on a good track for success. A GPS tracking business has many factors that make it attractive for entrepreneurs, including the perk of recurring revenue from service subscriptions. Before starting your GPS tracking business, read on as we reveal the steps to take that will put your company on the road to success.

Read More »

What kind of GPS tracking business can you start?

In the first of our series on How to Start a GPS Tracking business we examined 6 steps you should take to get the ball rolling. Next we’re going to take a look at just a few of the various kinds of GPS tracking businesses that you can either start or grow your existing business into.

Read More »

The GPS tracking industry is large and diverse, and many industries can benefit from GPS tracking. There is room in this industry for many kinds of service providers. From hardware manufacturers to software developers to software service providers to systems integrators and more, there is a lot of opportunity for success in this fast-growing industry. Not only is there a great deal of potential for new companies to enter the market as GPS tracking service providers, but there are also opportunities for existing companies to start offering GPS tracking services as part of their product line-up, or to grow their current business by expanding into new industries.

Here’s some ideas for GPS tracking companies you could start, or areas in which to grow your existing business:

• Fleet management: Many companies have fleets of vehicles that need maintenance and service. Providing those companies with GPS installations and vehicle tracking in addition to general maintenance could be a compelling offer as a means to lower fleet costs.
• GPS device sales and installation: Companies with fleets need to keep track of these valuable assets. Selling GPS tracking devices along with installation, maintenance and tracking is a service that will stay in high demand, as companies look to maintain contact with their assets.
• Dispatching service: Many local service providers like plumbers and HVAC companies have many technicians in the field, but would benefit from a central dispatch hub that could schedule visits, receive requests, and send techs out to do their jobs. A dispatching service could install GPS units on their clients’ vehicles to track vehicle location and send the closest tech to the job, maximizing efficiency and increasing customer satisfaction.
• Self storage: Storage companies could offer a GPS tracking service as an add-on to their storage facilities. Mobile storage units or boxes within a storage unit could feature a low-powered GPS tracking device placed in them that will alert owners or management when moved. This could add a premium layer of security to property stored in self-storage units.
• Patient tracking services: A new company could sell and service assisted living facilities with patient tracking GPS devices. Those devices could be worn by assisted living or nursing home residents, so they can be easily found if they wander off the premises. This business both can sell the devices to assisted living facilities as well as provide the monitoring service.
• Secure construction assets: A GPS tracking company could focus on serving construction sites and builders by offering GPS tracking for construction assets, equipment, and materials. Low-powered GPS devices would alert security and management during after-hours or when off the premises.

These are just a few of the many potential businesses that entrepreneurs are forming around GPS tracking technology — there are plenty of others you can come up with, with just a little thought. One of the keys to starting a successful GPS tracking business is to pick an under-served niche and then focus your product offering and marketing on serving that particular sort of customer. Also, to get started you’ll want to use GPS tracking software that has a solid reputation and low costs to entry — hallmarks of the Position Logic platform.

Many industries will benefit from GPS tracking technology as entrepreneurs devise new and creative applications for real-world use. The technology is well developed, and the market is growing quickly. It’s up to entrepreneurs who have the vision and foresight to take advantage of this technology to make the most of it for their customers and their businesses. Click here if you’d like a complete demo of Position Logic’s full-featured GPS tracking platform and start making the most of your own GPS tracking business.

CTIA – The Wireless Association is all about the mobile marketplace, and show organizers promise to advance intelligence for those serious about wireless – and Position Logic, with its mobile tracking applications and its enterprise and hosted GPS tracking platform solutions that exponentially increase business intelligence, is right at home in this market.
According to Position Logic President and CEO Felix Lluberes, the fit between CTIA and Position Logic is a natural one – and so is the fit between Position Logic and entrepreneurs looking for ways to claim their piece of the vast mobile marketplace by starting a business that leverages the latest in technology.

“GPS tracking is an enormous growth industry for the foreseeable future,” says Lluberes. “It’s obviously mobile in nature, which is huge right now — but it’s also all about generating data that businesses can analyze and use to make themselves more profitable. So whether you’re an enterprise exploring GPS for your own company, or an entrepreneur looking to become a GPS service provider, we have the platform that will let you leverage mobility and data together in one complete package.”

All interested entrepreneurs, current clients, or enterprises looking into GPS tracking solutions that will be attending the CTIA show are invited to schedule time for a one-on-one meeting with Position Logic staff at the show by calling 239-465-0587 (US/International) or by emailing sales@positionlogic.com. A live demo of the GPS tracking platform can also be arranged by visiting the Position Logic website.

About Position Logic

Position Logic, LLC, an Inc. 500 company, is a leading B2B location-based services provider with offices in the United States and the Dominican Republic and clients in over 50 countries across the continents of North America, South America, Europe, and Africa and in the Middle East region.

For more information about Position Logic, please contact our Sales Team by phone at 866-676-2372 (Toll-Free) or 239-465-0587 (US/International), or email at sales@positionlogic.com. You can also visit the Position Logic website at www.positionlogic.com

Starting any new business is challenging and there are many factors to consider. But if you’re considering starting a GPS tracking business, you’re starting on a good track for success. A GPS tracking business has many factors that make it attractive for entrepreneurs, including the perk of recurring revenue from service subscriptions.

Before starting your GPS tracking business, there are several steps to take that will put your company on the road to success:

1. Pick a niche:

There are many kinds of vehicle tracking businesses. There are many kinds of fleets. There are many kinds of businesses that will benefit from the GPS tracking services you’ll be able to provide. An important question for you to ask yourself at this stage is, “Who will my customers be?” It is tempting to say, “Well, anyone that needs GPS tracking.” Resist that temptation. Not everyone needs GPS tracking, and going after everyone that does as a potential customer isn’t a good strategy. Your business will be far more successful dominating a niche market, rather than trying to be all things to all customers. Your marketing and sales pitch will be more focused, effective, and successful if you’re able to picture your ideal customer and focus your business around fulfilling their needs.

2. Pitch the right product:

Once you know your target clientele, you will need to develop your service offering. Will it be a subscription plan providing GPS tracking service? Will you provide installations for GPS tracking units? Will your company provide GPS monitoring and management of fleets? Again, the same principle as picking a niche will be true of picking your particular offering. Make an appealing product offering to your target customer. Don’t start by trying to offer every conceivable GPS tracking company product and service. Instead, make a focused and compelling offer to your ideal customer.

3. Choose the right software:

No matter what kind of GPS tracking service business you start, you will need to provide your customers with a way to view the movement and position of the assets they are tracking or that you are tracking for them. Rather than trying to develop it alone, choose GPS tracking software that will scale with your business. Finding a software partner like Position Logic, with powerful software and proven tools, will serve as the backbone of the service you offer your customers.

4. Choose the right hardware:

Pick solid GPS Tracking Devices to offer your customers. Installing high quality hardware for clients will benefit both your customers and your business. High quality devices require less service and maintenance and command higher margins.

5. Make the business:

Meaning, get the business license and hire a lawyer to take care of the paperwork. A tax attorney could be ideal for this step. You can handle most of the details of setting up the business yourself, but if this is to be a serious venture, you can save yourself many headaches down the road by hiring a lawyer to take care of the paperwork and other details that need to be perfect. Follow the rules. Follow the laws. Stay out of trouble.

6. Get your first customer:

Once you have your target audience, product offering, software, hardware, and business in place, it’s time to start getting customers. In reality, getting a customer or customers to express interest in your idea and offering could and probably should come before making the business official. This can be vital in establishing your niche and reputation in a growing business.

Once you have launched your business and gotten your first customer, it will require hustling and hard work to grow your customer base and business. But if you’re charging for the hardware, installation, and monthly fees for tracking, it will not take that many customers or tracked vehicles to make the business sustainable, profitable, and successful.

Curious to see how Position Logic can help you start and put your new GPS tracking business on the map? Request a free demo of Position Logic’s GPS tracking software to see how our team of GPS experts make sure that you’re in business for yourself, but never by yourself.

ATrack has recently announced the launch of its AX7 GPS tracking device, an OBDII Plug-and-Play device that is one of the first in the world to incorporate 3G, CDMA-2000, Bluetooth, and a variety of other networking technologies into one device, making it an ideal choice for fleet management, car rental, teen tracking, and other GPS-based businesses no matter where in the world they are operating.

To complement the AX7 and other GPS tracking devices, Position Logic’s GPS tracking platform can be provided as either a hosted or an enterprise solution to power GPS tracking businesses operating anywhere in the world. With a focus on customer service and satisfaction, Position Logic works constantly to add platform enhancements that will better their customer’s businesses – and their latest update, a wizard-driven, customizable graphical report creator, has already brought unequaled power and efficiency to end users, according to Position Logic CEO Felix Lluberes.

“We’re always looking for ways to help our customers grow their businesses,” said Lluberes, “which makes the combined efficiencies of Position Logic and ATrack a powerful combination. I invite anyone interested in GPS tracking to investigate for themselves the difference we can make to their business.”

The Position Logic / ATrack teams will be at Exposec XVI International Security Fair Booth 631. All are invited to stop by. You can also follow this link to request a demo of Position Logic’s GPS tracking platform.

About Position Logic
Position Logic, LLC, an Inc. 500 company, is a leading B2B location-based services provider with offices in the United States and the Dominican Republic and clients in over 50 countries across the continents of North America, South America, Europe, and Africa and in the Middle East region.
For more information about Position Logic, please contact our Sales Team by phone at 866-676-2372 (Toll-Free) or 239-465-0587 (US/International), or email at sales@positionlogic.com. You can also visit the Position Logic website at www.positionlogic.com

About ATrack
ATrack specializes in telematics hardware design and manufacturing. They are recognized as the most advanced company in Asia’s AVL industry, collaborating with Intel’s Intelligent Automotive division and being certified by Garmin as a Global Authorized Partner. With an R&D team with many years of experience, ATrack powers its partners with a wide range of advanced, reliable devices. For more information on ATrack, please contact Christine Weng via email at christine@atrack.com.tw or by phone at +886-2-2797-5852 # 283.

Benefit to Users:
This Enhancement will provide the Users with additional information on both Tracking Page Pop-Ups. Prior to this Release, the information available to the Users was limited – on both pop-ups. By providing this enhancement, Users are now able to access a large amount of information, from the Tracking Page Pop-Ups.

Highlight:

Users will now be able to add and view additional information related to the Assigned Driver of a Vehicle. In addition to seeing these additional fields in the Map Pop-Up of the Tracking Page, Users will also now have access to the Drivers Tab in the Information Pop-Up of the Tracking Tab – an option that was not available prior to the Release. In addition, there have been additional fields added to both the Map and Information Pop-Up of the Tracking Tab. These Updates are listed below:

Enhancement: Creation of Users by Non-Admin Client

Benefit to Users:

This Enhancement to the Platform will enable Users, without Admin access, to create new Users, and assign Security Groups, within their Site. Prior to this Release, users without Admin access were unable to do this. By adding this Enhancement, Users will be able to create new Users without needing to rely on the Admin User of the Site. In addition, the Admin User will be able to dictate which Users have this functionality.

Highlight:

Users will now have the ability to create new Users, even if they do not have Admin Access. The Admin user will need to assign the new Security Resource, ‘SECURITYUSER_SAVE’ to the Users assigned Security Group, to enable this feature. Users will need this Resource in order to complete these functions. Once the User has this Resource, they will be able to create new Users. After the User has been created, they will be able to assign Resources – dictated by the Admin User – to the new User.
*For more detailed training on this New Enhancement, please contact your Account Manager.*

Update: Mobile Platform Viewer

Benefit to Users:

This Update to the Mobile Platform Viewer will provide the User with visible information in regards to the Group for each Vehicle Tracking and the Client for this Group. Prior to this Release, the information displayed in the Mobile Platform Viewer was very limited. This made it difficult for Users to easily identify the Group and Client being viewed within the Mobile Viewer. This Update will be available on all Mobile Viewer Platforms.

Highlight:

When Users access the Mobile Viewer Platform, they are first presented with the Dashboard. In addition to viewing the Item Names & there Last Report, Users will now be able to also view the Group in which the Item is assigned to. This will be visible directly under the name of the Item. Also, the Client Name will be listed on the bottom of the Mobile Viewer Platform. This Update greatly enhances the overall usage of the Mobile Viewer Platform for all Users.

Update: Cases Tab, Monitoring Center

Highlight:

This Update has modified the order of the Cases listed within the Cases Tab on the Monitoring Center. Prior to this Release, the Cases were listed in Ascending Order. After this Release, the default will list the Cases in Descending Order. This Update will enable the User to view the Cases in a more user friendly manner. The functionality of this has not changed at all – the only change is in the way the Cases are displayed.

Position Logic, a leading provider of hosted and enterprise GPS tracking platform solutions, and ATrack, a world-class manufacturer of GPS tracking devices, have teamed up to provide an unequaled presence at this year’s Exposec XVI International Security Fair, which takes place May 14 – 16 in Sao Paulo, Brazil.

With the FIFA Confederations Cup in 2013 and the 2014 World Cup both taking place in Brazil, security technology is a hot topic for companies in both Brazil and elsewhere in South America, Latin America, and the Caribbean – and the Exposec International Security Fair is an unparalleled opportunity for those with security technology solutions to present them to this market.

According to Laska Gilberti, Vice President of Sales for Position Logic, Position Logic’s GPS tracking platform technologies and ATrack’s GPS tracking devices are capable of providing just that kind of security technology to the Brazilian market – so teaming up was a natural fit.

“Both Position Logic and ATrack have proven reliability and innovation as key corporate values,” said Gilberti. “Our software and platform technology and their devices can provide an entire range of solutions to security companies across this vibrant, growing market. We invite everyone to stop by and see us at the show and see for themselves the Position Logic difference.”

The Position Logic / ATrack teams will be at Booth 631. All are invited to stop by.

About Position Logic

Position Logic, LLC, an Inc. 500 company, is a leading B2B location-based services provider with offices in the United States and the Dominican Republic and clients in over 50 countries across the continents of North America, South America, Europe, and Africa and in the Middle East region.

For more information about Position Logic, please contact our Sales Team by phone at 866-676-2372 (Toll-Free) or 239-465-0587 (US/International), or email at sales@positionlogic.com. You can also visit the Position Logic website at www.positionlogic.com

About ATrack

ATrack specializes in telematics hardware design and manufacturing. They are recognized as the most advanced company in Asia’s AVL industry, collaborating with Intel’s Intelligent Automotive division and being certified by Garmin as a Global Authorized Partner. With an R&D team with many years of experience, ATrack powers its partners with a wide range of advanced, reliable devices. For more information on ATrack, please contact Christine Weng via email at christine@atrack.com.tw or by phone at +886-2-2797-5852 # 283.

This month in the OnTrack Newsletter we are letting you in on a couple of insider secrets. The first post gives you the inside scoop on why we’re not releasing our iOS app. The next post talks about the huge growth potential in the GPS fleet tracking market – an opportunity you won’t want to miss out on. Enjoy!

Why We’re Not Compromising on Quality Just for iOS

To be fair, the title is a little misleading: We have had an iOS tracking app frozen in the beta stage of development for a long time. So why frozen? The reasons are technical, and we’ll get to them in a little bit. But we can summarize it all in just one sentence.

Read More »

GPS Fleet Tracking Market Still Untapped

There are over 12 million commercial vehicles registered in the US alone. In Latin America, the number approaches 20 million. Today, only a small percentage of these vehicles are using fleet management software. But this is set to change. Read about the astounding growth potential in this market.

Read More »

If you’re not a current Position Logic client, why not request a demo and see how personalized service from GPS tracking experts can start and grow your business?

Council of Hispanic Business Professionals Fashion Show Benefits Young Latinos

As we’ve talked about in the past, here at Position Logic one of the things on which we place a lot of value is giving back to our local community. We do it every year with the Naples Equestrian Challenge, and we’re pleased to announce that this year we’re also proud to be sponsoring the 5th Annual CHBP Mother’s Day Fashion Show.

The event is put on by the Council of Hispanic Business Professionals (CHBP), and all proceeds will be used to fund scholarships for Latino young adults to attend the Greater Naples Chamber of Commerce’s Youth Leadership Collier program.

Sponsoring this event, then, lets us give back to the community not only by supporting the CHBP, but also through helping to provide opportunities for young Latinos to grow into being tomorrow’s community leaders. The Youth Leadership Collier program takes a limited number of students and in an intense, week-long program teaches them not only important leadership skills, but also gives them exposure to the local business community in ways they otherwise might not have been able to achieve.

And helping the young Latino students of today become stronger leaders who are engaged in the local community ultimately helps us, too — because with clients in over 50 countries around the world, many of whom are in Latin America and Caribbean, we’re always looking for the next generation of leaders who will keep Position Logic perpetually in the front of the pack. Growing those leaders, then, is important — and so is showing them that Southwest Florida is a great place to stay and build a career. So thank you, Youth Leadership Collier, and thank you, too, to the CHBP for helping some kids get into this program who otherwise might not have been able to.

If you’d like to show your support in a tangible way and you’re in Southwest Florida, please consider attending the show and supporting the kids. It’s on Saturday, April 27, at 11:00 a.m. at the Hilton Naples. Hope to see you there!